Sony at CES 2025: Afeela Takes Center Stage Again | Sponsored By SONY

Sony at CES 2025: Afeela Takes Center Stage Again

Sony has long been a prominent figure at CES, showcasing innovations in electronics from iconic Walkmans to cutting-edge PlayStation consoles.¹ However, in recent years, the company has shifted its focus at the tech extravaganza towards the automotive industry, with its Afeela electric vehicle taking center stage.

What to Expect at the Sony Press Conference:

• Afeela Deep Dive: Following the initial reveal in 2023 and subsequent updates in 2024, the 2025 press conference will likely provide further details on the Afeela's production-ready features. Expect insights into:

  • Production timeline and market availability: With pre-orders expected in 2025, details on the official launch date and initial markets will be highly anticipated.
  • Advanced technologies: The focus will likely be on the Afeela's advanced sensor array, AI-powered cabin technology, and the integration of Microsoft's cloud services.
  • Design and specifications: Expect to learn more about the final design, performance specifications, and key features that will differentiate the Afeela in the competitive EV market.

• Beyond Afeela: While the Afeela will undoubtedly dominate the stage, Sony is expected to showcase its strengths in other key areas:

  • Imaging and Sensing: Innovations in camera technology, image processing, and sensor technologies are likely to be highlighted.
  • Gaming: Updates on the PlayStation ecosystem, including new games, hardware advancements, and potentially new VR/AR experiences, are possible.
  • Entertainment: Sony's movie studio division may also feature, with potential announcements related to new films, streaming services, or innovative entertainment experiences.
  • XR Headset: After a brief glimpse at CES 2024, Sony may provide a more substantial update on its XR headset, potentially positioning it as a competitor to Apple's Vision Pro.

How to Watch:

• Sony CES Press Conference:

  • Date: Monday, January 6th
  • Time: 8:00 PM ET
  • Where: Live stream available on the official Sony channels.

• Afeela Press Conference:

  • Date: Tuesday, January 7th
  • Time: 4:30 PM PT
  • Where: Live stream available on YouTube.

Stay Tuned:

CNET will be providing live coverage from CES 2025, bringing you the latest news and insights from Sony and other major players in the tech industry.