Google's Made by Google Event is Here: What to Expect from the Pixel 10 Series and Beyond
The tech world is buzzing with anticipation as Google gears up to host its annual Made by Google event. Scheduled to be broadcast live on the official Made by Google YouTube channel on August 20th at 10 a.m. PT, this event is set to unveil Google's latest hardware and software innovations.
As is tradition, this event will be the stage for the highly-anticipated launch of the new Pixel 10 series. But the excitement doesn't stop there. We can also expect to see the Pixel Watch 4, new earbuds, and a host of new AI features powered by Google's family of Gemini models.
TechCrunch will be providing live updates as they happen, and you'll be able to watch the event right here in this article once the livestream begins.
The Main Attraction: The Pixel 10 Series
The star of the show will undoubtedly be the new Pixel 10 series. Google is expected to unveil a full lineup of new smartphones, including:
The standard Pixel 10: This model is rumored to get a significant camera upgrade, potentially featuring a third lens—a telephoto lens with 5x optical zoom—bringing it more in line with previous Pro models. It is also expected to run on the new Tensor G5 chip, which could deliver improved performance and power efficiency.
The Pixel 10 Pro and Pixel 10 Pro XL: These premium models are anticipated to be incremental upgrades over their predecessors. Leaks suggest they will have larger batteries and may be the first major Android handsets to support the MagSafe-like Qi2 wireless charging standard with new Pixelsnap accessories.
The Pixel 10 Pro Fold: Google's third-generation foldable phone is expected to build on the success of its predecessor. Rumors point to a larger battery, an improved IP68 waterproof rating, and a potentially lower starting price, making it a more competitive option in the foldable market.
Beyond the Phone: Pixel Watch 4, New Earbuds, and More
While the phones will take center stage, Google has a lot more in store for us.
Pixel Watch 4: We can likely expect the new Pixel Watch 4, which is rumored to feature faster charging speeds, a brighter display with slimmer bezels, and a new charger design. The integration of Gemini AI is also a key feature to watch for, with speculation that users will be able to get quick, AI-driven help directly from their wrist.
New Earbuds: A refreshed pair of earbuds, possibly the Pixel Buds 2a, could also be on the horizon. Leaks suggest these new buds might bring Active Noise Cancellation (ANC) to the more affordable A-series for the first time, along with potential Spatial Audio support and improved battery life.
AI Features: As Google continues to focus on its Gemini models, we can expect to see a wave of new AI features for the Pixel 10 series. These could include enhancements to the camera, improvements to on-device processing with the Tensor G5 chip, and deeper integration with Google's broader ecosystem.
The Broader Context: Google's AI Ambitions
This year's Made by Google event comes at a time when the company is heavily investing in AI. With Google I/O earlier this year focusing heavily on the Gemini family of models and their integration into various products, it's clear that AI will be the central theme of Google's hardware strategy. The new Pixel 10 series, with its rumored on-device AI capabilities and the powerful Tensor G5 chip, is expected to be a flagship showcase of what Google's AI can do.
The wait is almost over. Stay tuned for a full rundown of all the announcements and our detailed analysis as they unfold on August 20th.
