How to Watch Apple's iPhone 17 'Awe Dropping' Event on September 9
Prepare to meet the iPhone 17 Air and the rest of Apple's new mobile hardware
Apple's most anticipated event of the year is finally here. The tech giant is hosting its "Awe Dropping" event on Tuesday, September 9, where we'll get our first official look at the iPhone 17 lineup, including the rumored ultra-thin iPhone 17 Air that's expected to revolutionize the smartphone form factor.
When and Where to Watch
Date & Time: Tuesday, September 9 at 10:00 a.m. Pacific Time (1:00 p.m. Eastern Time)
Where to Watch: The event will be livestreamed on multiple platforms:
- Apple's official website (apple.com)
- YouTube
- Apple TV app
The event will be pre-recorded with some media in attendance at Apple Park in Cupertino, California.
What to Expect: The iPhone 17 Lineup
iPhone 17 Air: The Star of the Show
Apple is expected to shake up its iPhone lineup this September with the introduction of the iPhone 17 Air, a dramatically thinner device that could replace the Plus model entirely. This ultra-slim design represents one of the most significant changes to iPhone form factor in recent years.
Rumored iPhone 17 Air Features:
- 120Hz ProMotion display with advanced display material that can better hold up to drops and scratches
- Apple's new C1 5G modem and A19 chip
- Wi-Fi 7 connectivity
- 2,800mAh battery (similar to iPhone 12) with support for Qi 2.2 wireless charging
- 8GB of RAM to handle Apple Intelligence features
The Complete iPhone 17 Family
While the iPhone 17 Air is generating the most buzz, Apple is expected to unveil an entire lineup of new devices. The rumor mill has been working overtime, offering plenty of glimpses at what Apple's cooking up beyond just the phones.
Expected Announcements:
- iPhone 17 (standard model)
- iPhone 17 Air (replacing the Plus line)
- iPhone 17 Pro
- iPhone 17 Pro Max
- New Apple Watch models
- Updated AirPods
- Potentially new Apple TV 4K
Why This Event Matters
2025 will bring one of the biggest updates to the iPhone's design that we've seen since the 2017 iPhone X, making this event particularly significant for Apple enthusiasts and tech watchers alike.
The introduction of the iPhone 17 Air represents Apple's boldest design move in years, potentially setting the stage for how smartphones will look and feel in the coming decade. This new iPhone is expected to replace the existing Plus line and will sport a significantly thinner design and a larger display.
Pre-Order and Availability Timeline
Based on past iPhone launch events, where Apple holds the event on a Tuesday, preorders typically begin that Friday with general availability launching one week later. This would put pre-orders starting September 12, with devices available in stores by September 19.
Getting Ready for the Event
To make the most of Apple's "Awe Dropping" event:
- Set Your Reminders: Mark your calendar for Tuesday, September 9 at 10 AM PT/1 PM ET
- Choose Your Platform: Decide whether you'll watch on YouTube, Apple's website, or the Apple TV app
- Clear Your Schedule: Apple events typically run 60-90 minutes
- Follow Live Coverage: Many tech sites will provide live blogs and immediate analysis
- Prepare for Surprises: Apple often announces unexpected products or features
The Road to Launch
Apple rarely shares details about future products before announcing them, but the September 9 event promises to be one of the company's most significant product launches in recent memory. The combination of new iPhone hardware, potential design breakthroughs with the Air model, and accompanying ecosystem updates makes this a must-watch event for anyone interested in the future of mobile technology.
Whether you're a longtime Apple user planning your next upgrade or simply curious about the latest in smartphone innovation, the "Awe Dropping" event on September 9 promises to deliver exactly what its name suggests – truly awe-inspiring new technology that could reshape how we think about mobile devices.
Don't miss what could be Apple's most transformative iPhone launch since the original iPhone X. Tune in on September 9 and prepare to be amazed by the iPhone 17 Air and the rest of Apple's newest mobile hardware.