The TV Reimagined: Samsung Vision AI Companion Turns Your Screen into a Connected Home Hub
The television has always been the central point for home entertainment, but with the introduction of Samsung Vision AI Companion (VAC), that familiar screen is transforming into an interactive, intelligent hub for the entire household. Samsung’s latest AI technology moves beyond passive viewing, offering a connected, conversational experience that streamlines tasks and sparks family conversation.
Conversations That Connect the Whole Household
Unlike AI assistants designed for individual devices like phones or smart speakers, Vision AI Companion is purpose-built for the communal screen. The goal is to facilitate shared experiences and natural, two-way dialogue among everyone in the room.
At its core, VAC is powered by an upgraded version of Bixby enhanced with Generative AI. This allows it to:
Understand Context: Maintain fluid conversations and understand follow-up questions without requiring users to repeat the topic.
Provide Visual Answers: Deliver answers instantly, accompanied by helpful visuals, related content, or step-by-step videos right on the screen, minimizing disruption to what you are watching.
Access is Simple: A dedicated AI button on the remote provides immediate access to the companion.
Imagine a movie night where you can simply ask, "Who is that actor?" or a family planning session where you ask, "Can you recommend a movie for Christmas?" VAC provides instant, relevant selections without requiring you to navigate menus or reach for a separate device.
World’s First Multi-AI Agent TV Platform
What makes Vision AI Companion truly groundbreaking is its open, multi-AI agent platform architecture. It doesn't rely on just one model; instead, it intelligently combines various Large Language Models (LLMs), including Microsoft Copilot and Perplexity.
This fusion of AI agents allows the TV to handle more complex queries and deliver more comprehensive, visualized, and intelligent responses tailored to the user's specific request. It turns the TV into a powerful search engine, offering organized results for tasks like personalized recommendations, trip planning, and even complex research queries.
VAC works across all content sources, including Live TV, Samsung TV Plus, and all streaming services, ensuring a consistent and helpful experience regardless of what you are watching.
Beyond Entertainment: Key AI Features
Vision AI Companion brings a suite of advanced features that enhance every aspect of the TV experience, backed by Samsung’s commitment to providing seven years of OS software upgrades to maintain security and deliver new features.
| Feature | Function | Benefit |
| Live Translate | Real-time translation of on-screen dialogue and conversations. | Breaks down language barriers for international content. |
| AI Gaming Mode | AI-powered optimization for picture and sound during gameplay. | Provides responsive, immersive gaming experiences. |
| Generative Wallpaper | Creates dynamic, personalized background visuals. | Adapts the TV screen to user preferences and moods. |
| AI Picture & AI Upscaling Pro | Automatically optimizes picture quality and enhances resolution. | Ensures every scene looks and sounds its absolute best. |
Samsung Vision AI Companion is available across the 2025 lineup, including Neo QLED, Micro RGB, OLED, QLED step-up TVs, Smart Monitors, and The Movingstyle. It successfully positions the television not as a passive display, but as the active, adaptable, and informed companion at the center of the modern connected home.
